COOKIE POLICY

effective from September 2026

This policy explains how the online shop Hobbytechnik.cz uses cookies and similar technologies.

1. Operator

The operator of the Hobbytechnik.cz online shop and the controller of personal data relating to its operation is:

Diametral a.s.
Václava Špačka 1759
193 00 Prague 9 – Horní Počernice
Company registration number: 044 34 374
VAT No.: CZ04434374
registered in the Commercial Register maintained by the Municipal Court in Prague, Section B, File No. 20964

Email: info@hobbytechnik.cz
Telephone: +420 222 360 423

(hereinafter referred to as ‘the operator’ or ‘we’)

2. What are cookies?

Cookies are small data files that may be stored on a visitor’s device, such as a computer, mobile phone or tablet, when they visit a website.

Cookies and similar technologies enable, in particular, the online shop to function correctly, to remember certain visitor settings, to secure the purchasing process and, where the relevant consent has been given, also to collect information on the use of the website or to evaluate the effectiveness of marketing activities.

3. What types of cookies do we use?

Essential cookies

Essential cookies ensure the basic functions of the online shop.

They can be used in particular for:

• the proper functioning of the website,
• how the shopping basket works,
• log in to your customer account,
• saving the necessary settings,
• online shop security,
• the order process,
• a record of cookie settings.

Without some of these cookies, the online shop would not be able to function properly.

The visitor’s consent is not required for the use of cookies that are strictly necessary for the provision of the service requested by the visitor.

Analytical cookies

Analytical cookies enable us to gather information about how visitors use the online shop.

They can, for example, help us to find out:

• the number of visitors to the online shop,
• pages and products viewed,
• the way visitors navigate the online shop,
• technical information about the device and browser,
• data required to evaluate and improve the functioning of the online shop.

We only use analytical cookies that require consent if the visitor grants us that consent via the cookie settings.

Marketing and profiling cookies

Marketing or profiling cookies may be used to measure the effectiveness of advertising, evaluate marketing campaigns, display more relevant adverts, or create groups of visitors for advertising purposes.

We only use these cookies if the relevant marketing services are active on the online shop and the visitor has given their consent to their use.

Marketing and profiling cookies that require consent are not activated without the visitor’s consent.

4. Consent management

When visiting the online shop for the first time, visitors can, via the cookie bar:

• accept optional cookies,
• to opt out of optional cookies,
• or adjust your preferences for each category.

Essential cookies cannot be disabled via the cookie bar, as they are necessary for the basic functioning of the online shop.

If a visitor does not enable optional cookies, the online shop will not activate them to the extent that consent is required.

Rejecting analytical or marketing cookies does not prevent you from using the online shop as normal or from making a purchase.

5. Changing or withdrawing consent

Visitors may change their decision regarding the use of optional cookies at any time or withdraw their consent via the ‘Edit cookie settings’ link available on the website.

The withdrawal of consent does not affect the lawfulness of any processing carried out prior to its withdrawal.

Cookies can also be deleted via your web browser settings. However, blocking all cookies directly in your browser may affect some of the online shop’s basic functions.

6. Cookie retention period

The duration for which individual cookies are stored varies depending on their purpose.

Some cookies are temporary and are deleted once the visit ends or the web browser is closed. Others may be stored on the visitor’s device for a longer period or until the visitor deletes them.

Information on the categories of cookies currently in use and the option to adjust their settings is available via the online shop’s cookie settings.

7. E-commerce platform provider

The Hobbytechnik.cz online shop uses the Shoptet technical platform.

In connection with the operation of the online shop, technical features of this platform may be used which are necessary, in particular, for the functioning of the website, the shopping basket, the ordering process, the customer account, security and the management of cookie settings.

Where other analytics or marketing services are used via the online shop, their use is subject to the relevant cookie settings and, where required by law, the visitor’s consent.

8. Third parties

Some cookies or similar technologies may be associated with services provided by third parties, such as providers of analytics, advertising, payment or other technical services.

Depending on their settings, these services may process, for example, information about your device, your IP address, data relating to your visits to websites, or other technical identifiers.

Optional third-party technologies, the use of which requires consent, are only enabled in accordance with the visitor’s choice.

9. Transfer of data outside the European Economic Area

Some providers of analytical, marketing or technological services may also process personal data outside the European Economic Area.

Where such a transfer of personal data takes place, the conditions required by the GDPR must be met, for example on the basis of a European Commission decision on an adequate level of protection or other appropriate safeguards.

10. Protection of personal data

Further details regarding the processing of personal data relating to customers and visitors to the online shop can be found in the Privacy Policy published on Hobbytechnik.cz.

11. Contact

If you have any questions regarding the use of cookies or the protection of personal data, please contact us:

Diametral a.s.
Email: info@hobbytechnik.cz
Telephone: +420 222 360 423

12. Changes to this policy

We may update this policy from time to time, particularly in the event of changes to the technologies or services we use, or to the relevant legislation.

The current version is always published on the Hobbytechnik.cz website.

Last updated: September 2026